I am a seasoned researcher and people manager with over a decade of experience using research to helping companies make informed decisions. In my free time, I enjoy international travel. I’ve been to 33 different countries so far.

Skills

Summary of Qualitative Research Experience

  • Twelve years of experience using qualitative research methods (e.g., focus groups and interviews)

  • Experience interviewing specialty populations (e.g., developers, policy experts)

Summary of Quantitative Research Experience

  • Fourteen years of experience with survey research methods (e.g., weighting, sampling)

  • Fourteen years of experience with advanced statistical methods (e.g., predictive modeling, MLM)

Summary of Management Experience

  • Five years of experience supervising staff

  • Experience coaching under-performers and evaluating with performance of researchers

  • Experience staffing UX research teams

Summary of Technical Skills

Qualtrics (advanced) · R (intermediate) · SAS (intermediate) · SPSS (basic) · SQL (basic) · Stata (intermediate) · Tableau (intermediate)

Key Career Highlights

Summary of Impact

  • Shaped emerging market product strategy by conducting a global survey of SMBs and consumers

  • Made the case for an investment in a $50 million dollar program by conducting survey research

  • Staffed a UXR team by meeting with XFN, forming a plan, and obtaining support from UXR leadership

  • Built the research function from ground up at two separate non-profit organizations

Summary of Recent Work History

Staff UX Researcher/ UX Research Manager, Meta Platforms March 2021- April 2023

At Meta, in both IC and manager roles, I utilized quantitative and qualitative research methods to shape both short-term

and long-term product strategy. My role was impacted by the April 2023 layoffs at Meta.

As a UX Research Manager

  • Led the understand roadmapping process for an XFN team

  • Identified opportunities for researchers to shape product strategy

  • Shaped UXR D&I policies by influencing UXR leadership

  • Assessed needs and staffed a UXR team

  • Evaluated the performance of UXRs

As a UX Researcher

  • Shaped new market product strategy by conducting research and hosting a company wide summit

  • Led roadmapping sessions for understand functions (e.g., Research, Data Science)

  • Led a team of contracted workers that conducted tactical research designed to help FTEs scale themselves

  • Helped to align multiple product teams on long-term product strategy

Senior Market Research Analyst, Delta Dental of California December 2018 to February 2021

As senior market research analyst, I worked under the direction of the market research manager to conduct qualitative and quantitative research designed to help the company meet sales goals.

  • Utilized survey research methods to evaluate a $50 million dollar initiative

  • Helped to develop a competitive intelligence program

  • Created dashboards to highlight the company’s position in the market and highlight population trends

Education

Ph.D. –Social Psychology

University of Washington, August, 2010

M.S. –Social Psychology

University of Washington, December, 2008

B.A. –Psychology

University of Wisconsin-Milwaukee, December, 2005