Professional Summary

Principal-level research leader with 15+ years of experience defining multi-year product strategy and scaling insights organizations across big tech, startups, and nonprofits.

A proven expert in navigating highly ambiguous problem spaces, building new research functions from the ground up (Google, Headway), and developing research leaders. Possesses a strong track record of using data-driven storytelling to influence executive roadmaps, secure multi-million dollar investments, and drive foundational business outcomes.

Core Competencies

• Research Leadership: Vision setting, strategy roadmapping, executive alignment, and cross-functional influence.

• People Management: Scaling and mentoring UXR teams, aligning team strategy with executive priorities, and developing research leaders.

• Quantitative Expertise: Survey design, sampling, weighting, predictive and multilevel modeling, and SQL-based log analysis.

• Qualitative Expertise: In-depth interviews, focus groups, unmoderated testing, JTBD, and concept evaluation.

• Product Domains: Ads, SaaS, SMB tools, international markets, integrity, healthcare, and developer ecosystems.

Technical Skills

R (advanced), SQL (intermediate), SAS, Stata, Tableau, Qualtrics, Dscout, User Interviews, and UserTesting